Our Team

James Thresher
James ThresherFounder, Agency Leader
James is a avid Green Bay Packer fan and takes pride with his home roots in Wisconsin. He migrated to Arizona in 1996 to take on his new role in the insurance industry. 25 years later he founded APEX strategies with a primary focus on Voluntary Benefits. James has taken his experience as the District General Agency Manager to capitalize on new opportunities while overseeing the daily operations. His extensive experience provides the APEX team the ability to understand and anticipate the challenges inherent associated with VB, payroll deductions and complex enrolment needs. James’ dedication and passion for quality and service make him the prime candidate to lead this Premier Team to deliver an elite level of service and a quality employer and employee experience.
Noah Oropeza
Noah OropezaVice President
Originally from Southern California. Noah is an ASU W.P. Carey School of Business Graduate, B.S. in Marketing. Noah has 5 years of experience in the Employee Benefits Industry. As Vice President of Apex Strategies, Noah specializes in Benefit Administration Technology, Large Case Implementation(500+ Lives), Enrollment Strategy, & Carrier Relations. He served on 3 different NAHU Boards, Spoken on Broker Relationship Development for Colonial’s National Growth Teams, and is Top 3 Producing ADM for Colonial in the Southwestern United States.
Currently, he resides in the West Valley with his wife and two sons.


Bill Decker
Bill DeckerAgent & Director of Technology
Bill moved to Arizona from Norwalk Connecticut in 1982 and has been in the insurance industry since 2013. He has over 25 years in the medical field as a Registered Nurse, and carries degrees in Semiconductor, Chemical, and Electronic Engineering from ASU. His analytical approach to creating successful, accurate, enrollment platforms is unrivaled in our market, making him the best asset to ensure effective delivery of a digital enrollment experience.
Matt Cover
Matt CoverAgent and Team Leader
Matt is a veteran agent and sales manager who began his career as a commercial P&C producer. From there he helped start an employee benefits brokerage where he recruited and managed dozens of sales agents. For the past four years he has been the Territory Instructor for Colonial Life in the Maryland/DC territory where he has qualified for Leaders Conference and led that territory’s development of region-leading direct sales team.
Andrew Werdean
Andrew WerdeanAgent & Director of Marketing
Andrew is a senior executive with 30+years’ experience with a deep understanding of critical business drivers in multiple markets and industries. Andrew migrated to Arizona back in 1998 from Minnetonka Minnesota and has his MBA from the Collage of St Thomas. He has proven success in building relationships with upper level decision makers, seizing control of critical problem areas and developing customer commitments. He is hardworking and effective communicator and takes pride building strong relationships with clients and staff.
Kent Biswanger
Kent BiswangerAgent and Benefits Counselor
Kent navigated to Arizona from Red Deer, Alberta Canada in 1999. He holds bachelor’s Degrees in both Engineering and Business Management from Grant MacEwan University. Kent has been in the insurance industry for over a decade specializing in Voluntary Benefits and Life insurance. Kent is extremely proficient at customer relations, client meetings, group benefit presentations and enrollment planning. His experience and familiarity make him a key player on the APEX team.
Steve Arey
Steve AreyAgent and Benefits Counselor
Experienced Insurance Agent with a demonstrated history of working in the management consulting industry. Skilled in Voluntary Benefits, Property & Casualty,Insurance, Life Insurance, Annuities,Commercial Liability, Workmen’s Comp, and Wealth Management. Bachelor Degree from Ferris State University, Business Management
Gabe Lewis
Gabe LewisAgent & Benefits Counselor
Gabe is a lifelong resident of Arizona and has spent his last 12 years in finance prior to his arrival at APEX Strategies in early 2020. He has a bachelor’s degree from ASU in Information Technology and is an exceptionally talented professional with the aptitude to multitask at any given time. Gabe is also bilingual to help with our Hispanic business clients.
Ana Moreno
Ana MorenoService Manager & Claims Advocate
Ana has 20 years’ experience in the Voluntary Benefits industry as an Administrative Assistant and Customer Service representative with a associate degree from Scottdale Community College, She is uniquely talented at helping clients to quickly resolve issues while offering a high level of customer support. Her bilingual ability as well as her tenured experience allows her to assist any policyholder with claims and service needs.

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